Chief Marketing Officer

Top - Analytica is a leading research and opinion poll institute dedicated to sparking critical conversations about democracy in action. We are a powerhouse of opinion polls and initiatives, delving deep into the heart of electoral patterns and voting behavior. At Top-Op, we don't just collect facts - we analyze, interpret, and connect them to bigger questions about how our democracy functions.

Job Description :

As the Chief Marketing Officer, you will play a crucial role in shaping and executing our marketing strategy to elevate our brand visibility, drive engagement, and foster meaningful dialogues about democracy. You will lead a talented marketing team and collaborate closely with researchers and stakeholders to achieve our mission of promoting informed civic participation.

Responsibilities :

Develop and implement comprehensive marketing plans and strategies aligned with the institute's mission and objectives.
Cultivate and manage the institute's brand identity, ensuring alignment with our core values of promoting democracy and informed civic participation.
Conduct in-depth market research and analysis to identify key trends, audience segments, and opportunities for engagement.
Lead the planning and execution of marketing campaigns and initiatives across various channels, including digital marketing, events, and publications.
Analyze marketing performance data and metrics to evaluate the effectiveness of campaigns and optimize strategies for maximum impact.
Manage the marketing budget effectively, allocating resources to prioritize high-impact activities and initiatives.
Cultivate strategic partnerships and collaborations with stakeholders, including media outlets, policymakers, and civil society organizations.
Provide leadership and mentorship to the marketing team, fostering a culture of innovation, collaboration, and excellence.
Collaborate with researchers, analysts, and other departments to ensure alignment of marketing efforts with research priorities and institutional objectives.
Stay abreast of industry trends, best practices, and emerging technologies in marketing and research communication, and integrate them into the institute's strategy.

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Qualification :

Bachelor's degree in Marketing, Communications, Political Science, or a related field; MBA preferred.
Proven experience in a senior marketing leadership role, preferably in a research, public opinion, or nonprofit environment.
Strong strategic thinking and analytical skills, with the ability to translate data into actionable insights and strategies.
Demonstrated experience developing and implementing successful marketing campaigns across multiple channels.
Excellent leadership and communication skills, with the ability to inspire and motivate a team and build strong relationships with stakeholders.
Experience managing marketing budgets and resources effectively to achieve organizational goals.
Passion for democracy, civic engagement, and advancing public discourse.
Ability to thrive in a collaborative and interdisciplinary environment, working closely with researchers, analysts, and stakeholders from diverse backgrounds.

Benefits :

How To Apply :

If you are a strategic and results-driven marketing leader with a passion for advancing democracy and promoting informed civic participation, we invite you to join our team at Top - Analytica Please submit your resume and cover letter outlining your relevant experience and why you are the ideal candidate for this role.
Top-Anlytica is an equal opportunity employer and is committed to diversity and inclusion in the workplace.
Send Your Resume : hr@topanalytica.in

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Chief Marketing Officer

Chief Marketing Officer